Performance Marketing Lead

Overview

Responsibilities

  • You make a difference by answering the users search queries, engaging with them and demonstrating the value bunq brings, across all channels, to entice them to sign up for bunq to make their life easy as a digital nomad. You do that by taking ownership of:
  • Performance Marketing Lead and Strategy
  • Increase Awareness and Conversion Through Online Advertising

Requirements:

  • Proficient in data analysis and reporting, SEA, SEO, and digital marketing
  • Familiar with multiple platforms (e.g., AdWords, Meta) and analytics tools (Google Analytics, Tableau, WebTrends, etc.)
  • Experience in attribution and media mix modeling
  • Skilled in app marketing to drive installs and value-based bidding for lifetime value
  • Knowledgeable in DSP and programmatic advertising
  • Expertise in audience segmentation and hyper-local targeting
  • Proven experience in a complex multi-market business, preferably within finance or banking, but we are open to all other sectors as long as you can articulate transferability and impact in prior roles
  • Demonstrated success in a turnaround or start-up/scale-up environment is highly valued
  • Proven record of managing substantial budgets and leading the development of multi-channel consumer growth strategies
  • You are excited about the opportunity to lead bunq’s performance marketing strategy and make a tangible impact on our growth

Benefits:

  • Salary and stock options that grow as you grow
  • Working remote possibilities that only get better with time
  • Work from any of our offices - we cover the transport costs, even if you cycle
  • We support your learning (€2.500 per year study budget), growth and fitness progress with a wellness program and a fierce discount with OneFit
  • A Macbook Pro to keep with you while you're with us
  • Fabulous in-house chefs cooking delicious lunches and dinners
  • Friday drinks and other celebrations - bunq style
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